Our strategic planners provide informed thinking and advice to guide clients to shape sustainable, thriving communities. By tailoring our advice to align with both local and State planning requirements, we help bring clients’ long-term visions to life.

With deep roots in the land development industry and hands-on experience across municipalities, our strategic planning services are well considered and underpinned by a forward-thinking approach, making complex policy frameworks accessible and actionable. Whether it’s shaping precincts, creating structure plans, or providing expert representation at Panels, we bring a thoughtful and informed perspective to every project.

Our approach is collaborative and results-driven, where we work with our clients to interrogate opportunities and provide sound strategic thinking which adds tangible commercial value to their assets. As a recognised leader and award-winning consultancy in planning for new communities, we ensure each project is built on a solid foundation of best-practice research, policy insight, and stakeholder consultation.

Our strategic planning services include:

  • Precinct Structure Plans and Development Plans
  • Planning Scheme and policy reviews
  • Submissions and advocacy
  • Planning Scheme amendments and rezonings
  • Infrastructure contributions
  • Planning Panel representation
  • Expert Witness Statements

We also coordinate expert studies and reports to satisfy planning requirements.

With a commitment to clear and effective communication, we foster strong engagement with local communities, technical experts, Councils, and government authorities at every project stage.

Key Contacts

Fiona Wiffrie

Principal Town Planner

Alisanne Boag

Manager Town Planning Melbourne

Kellie Hassab

Executive Director / Manager NSW & Manager, Town Planning NSW

Fiona Wiffrie

Principal Town Planner

With extensive experience in both consulting and local government, Fiona is a highly skilled Principal Town Planner, specialising in strategic planning. She possesses in-depth knowledge across a wide range of town planning areas, including structure planning, policy development, planning scheme amendments, rezonings, and urban and township growth strategies.

Fiona excels in advocacy, offering clients comprehensive support throughout all stages of the strategic planning process. Her strategic mindset, combined with a thorough understanding of regulatory frameworks, enables her to deliver insightful solutions that drive successful project outcomes. Experienced in representing clients at Planning Panels and in public forums, Fiona prepares detailed submissions and presentations to effectively communicate complex planning matters.

Fiona is also experienced in a variety of subdivision and other planning applications, having successfully managed planning permits for a variety of projects including new housing in Melbourne’s growth areas and the regions.

Alisanne Boag

Manager Town Planning Melbourne
Melbourne

Alisanne is a Project Manager and Town Planner with expertise in site analysis, feasibility and project coordination, and environment impact assessment. Alisanne is currently coordinating planning and integrated approvals packages and undertaking strategic land use assessments, with particular emphasis in residential land development and in renewables and infrastructure. Alisanne also has experience in managing the delivery of residential land development projects in Melbourne’s growth areas, including due diligence, acquisition, planning, design, and construction. As manager of the planning team in Melbourne, Alisanne leads a team of 17 dedicated and talented individuals. Her leadership style is collaborative, transparent, and results-driven, ensuring that the Beveridge Williams Town Planning Team remains at the forefront of the industry.

 

Kellie Hassab

Executive Director / Manager NSW & Manager, Town Planning NSW
Central Coast

Kellie is a qualified Surveyor and Registered Planner with a postgraduate qualification in Environmental Studies. With over 30 years of experience in the development industry, she brings a wealth of knowledge and a practical, common-sense approach to land development, grounded in her surveying background. Her focus is always on delivering tailored solutions that meet client needs and expectations.

As a key leader at Beveridge Williams, Kellie has been instrumental in driving the company’s growth in New South Wales. She oversees a team of more than 100 employees and has played a central role in broadening the company’s service offering across the state.

Beyond her role within the business, Kellie is deeply committed to the surveying profession. She currently serves as Chair of Consulting Surveyors NSW and is a dedicated mentor to the next generation of surveyors, actively supporting the future of the industry.